Hello, my name is

Jamy Laury

Data Analyst · RevOps · Business Analyst

Jamy Laury, Tampa-based growth marketer and marketing data analyst, on the waterfront
About me

I turn messy, multi-source data into reporting and decisions.

A data analyst with an agency's range.

I started in grassroots marketing — a 30-partner program that drove $207K in event sales for a local venue — then moved into analytics at a Tampa agency, where I was promoted from intern to analyst in eight months. The agency is where it clicked: I’d rather build the reporting and find the decision in the data than run the campaign.

Across a 15+ business client book — IT, finance, aviation, education, nonprofit, and more — I built the dashboards, kept the data clean, and turned month-end exports into clear answers. Most analysts only ever see one business; the agency let me see how the numbers behave across many.

What I do

From clean data to the decisions it should drive — here’s where I help.

Reporting & Dashboards

Google Analytics, Looker Studio, and Tableau dashboards that turn traffic, conversion, and revenue into plain-English decisions.

Analysis & Data Quality

Trend and funnel analysis — plus the QA that catches spam and invalid data before it skews the numbers.

RevOps & Decision Support

Standardized reporting systems and a reliable month-end cadence, with analysis that turns an open question into a budget-ready recommendation.

Tools I work in

Google Analytics
95%
Looker Studio & Tableau
75%
Excel & Google Sheets
80%
Google Ads
85%

My Experience

Oct 2025 – Present

HCP Associates

Research Analyst — Reporting & Analytics

Built reporting and dashboards across a 15+ business portfolio in Looker Studio and Google Analytics, kept the data clean with ongoing QA, and turned it into decisions.

Mar 2020 – Oct 2025

Yeoman’s Topgolf Swing Suite

Marketing Lead

Built a grassroots partnership program: 30+ business partners, $207K in event sales over two years, and 13% year-over-year revenue growth.

Aug 2023 – Dec 2023

Florida Trend Media Company

Marketing Intern

Grew Instagram following 20% and engagement 15%, tracking campaign performance in Google Analytics and Hootsuite.

Education

M.B.A., Data Analytics

University of South Florida · Jan 2025 – May 2026

B.S. Marketing & Digital Marketing

University of South Florida · Jan 2022 – Dec 2023

Certifications: Google Analytics · Google Ads · LinkedIn Ads · HubSpot · Hootsuite · Tableau

Industries I’ve reported on

B2B IT & Life-SafetyPaid search, LinkedIn, lead gen
K–12 EducationEnrollment campaigns, Google Analytics
NonprofitGoogle Ad Grants, trend analysis
Agriculture & TurfMedia planning, budget strategy
Finance & Credit UnionsWeb analytics reporting
ConstructionLocal services campaigns
Home ServicesSegmented search campaigns
Logistics & Heavy HaulB2B lead generation
Hospitality & TourismMarket & economic reporting
Civic & CommunityEvent advertising plans